Ep 3 β Why He Couldn't Get Out of His Own Business
A celebrity hairstylist told me he wanted out of the day-to-day of his salon. He meant it. His subconscious wanted the opposite. In this episode I break down how we took him out of the business, why he kept undermining his best stylists along the way, and what surfaced once he finally had free time. He now owns three salons. Sit with me. A private one-on-one conversation, at no cost: https://www.perrymardon.com/start The Great Book of Wealth: https://www.perrymardon.com/new-book Chapters 00:00 How I built a salon owner out of his business 01:05 The star profile 01:55 Why his clients paid five times more 04:43 Your conscious goal and your subconscious goal 05:17 The outcast behind the star 06:55 Why needing to be seen keeps you in the business 07:45 Why he kept undermining his best stylists 08:32 Handing his stardom to his team 10:53 The subconscious decides. The mind supplies the reasons. 12:17 Shame, belonging and what we disown 12:52 The Great Book of Wealth 13:45 Handing over his clients 15:08 Technician or business builder 16:35 Why doers feel guilty taking time to think 17:39 The need to be needed 18:20 What showed up when he had free time 19:40 Why the inner work matters more than strategy 21:07 Sit with me
